4. Clicking on Coupon takes consumer to e-commerce site page containing the offer, where consumer makes the purchase and payment and enters information to redeem the value of the coupon, which is deducted from the sale.

5. Clicking on any of the links on the control panel, such as the
"Entertainment" or Supermarket Coupons" links enables the
customer to view that content in his/her Control Panel.

5. Clicking on the "Special Items" link on the control panel menu, enables the customer to select Categories of merchandise and services that the customer would like to be informed about (via email) in the future.

6. Clicking on the "Manage Account" link on the control panel menu,
enables the customer to "active or de-activate" automatic emailings
from select e-commerce sites that the consumer previously requested
mail from. Here the consumer can also change his/her account information
such as email address.

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